TRAINING ONLINE RICHARD BRUNDAGE SEMINAR – CENTER FOR ADVANCED MEDIA – CRISIS MANAGEMENT & COMMUNICATIONS

TRAINING ONLINE RICHARD BRUNDAGE SEMINAR – CENTER FOR ADVANCED MEDIA – CRISIS MANAGEMENT & COMMUNICATIONS

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DESKRISPSI TRAINING WEBINAR RICHARD BRUNDAGE SEMINAR – PUSAT MEDIA LANJUTAN – MANAJEMEN KRISIS & KOMUNIKASI

Komunikasi manajemen krisis adalah bagian seni, bagian ilmu. Beberapa komunikasi manajemen krisis hanya memiliki juru bicara perusahaan yang memiliki naluri untuk mengatakan hal yang benar dengan cara yang benar kepada orang yang tepat pada waktu yang tepat.

Tapi insting harus diasah. Faktanya, komunikator yang benar-benar brilianlah yang harus menjadi orang pertama yang dilatih ketika krisis terjadi. Komunikasi manajemen krisis yang cerdas tidak pernah menganggap remeh, bahkan di hadapan orang jenius.

Ilmu komunikasi manajemen krisis membawa seni komunikasi manajemen krisis ke tingkat berikutnya. Komunikasi manajemen krisis melembagakan praktik terbaik. Ini menyiapkan praktik terbaik untuk implementasi dan menyempurnakan masing-masing agar sesuai dengan keadaan.

Menimbang cukup kompleknya materi pelatihan Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications ini bagi peserta, dibutuhkan training provider yang berpengalaman di bidangnya agar tidak membuat peserta tidak menjadi cepat bosan dan jenuh dalam mendalami bidang teknik ini.

TUJUAN TRAINING CRISIS MANAGEMENT CULTURE IN YOUR ORGANIZATION UNTUK PRAKERJA

Dengan mengikuti pelatihan Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications Peserta dapat berbagi pengetahuan / sharing knowledge mengenai Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications dengan peserta dari perusahaan lain yang bergerak di bidang Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications

MATERI pelatihan Richard Brundage Seminar – Pusat Media Lanjutan – Manajemen Krisis & Komunikasi online Zoom

Day 1

Section 1 – The Foundation of Good Communication Techniques

* Crisis Communications Management Principles

* Selecting the Crisis Communications Management Team

* Preparing and conducting an internal Crisis Management Audit

* Developing the Crisis Management Culture in your organization

Section 2 – Connecting with the Audience using the Media

* How to capture 87% of your audience in the first 5 seconds

* Themes and bridging techniques to ensure that your agenda is heard

* Exercises that create image and impressions

* How to humanize your organization in any situation

* The 4 Instant Lessons of a media interview or speech

* The reporter’s agenda versus yours

* How to handle confrontational interviews or audience questions

* The 6 “C’s” of professional media responding

* The two leading character traits viewers look for in a respondent

* Pre-interview techniques to ensure a good media sound bite

* The “Cardinal Rules of Crisis Communications”

Section 3 – Techniques to ensure your Message Gets Across

* Fact Sheets: How to write them and make sure they are used

* Writing for the “ears” as well as for the “eyes”

* How to make sure your message is clearly understood

* How to provide balance to the story – every time

* How never to be taken “out of context” again – in print, radio & television

* The magic “12-second window” and how it works for you

Section 4 – The Backroom Pass: Inside the Newsroom

* Differences between radio, television and print interviews

* Creating your “image”: how and when to do it

* Practice makes perfect” exercises for the executives

* 40 techniques for improving your performance in any media or public appearance

* Body language techniques used by the pros

* A look at how newsrooms operate and how decisions are made

Section 5 – Practice makes Perfect

* Case study preparation – theme development

* On Camera exercises

* Playbacks and critiques

Day 2

Crisis Management

* Crisis Defined

* Types of Crises

* Elements of Effective Crisis Response – operations, management & communications response

* Crisis Vulnerability Audit – levels of classification; operational and non-operational scenarios

* The Crisis Management Team – principal, support and specialist functions

* The War Room

* Call out and alert procedures

Section 1 – Crisis Communications

* Communication Characteristics of a Crisis

* Strategic Crisis Communications

* Crisis Communications Policies & Principles

* Court of Law vs. Court of Public Opinion

* Communicating with Stakeholders – victims, employees, business partners, local community, regulatory agencies, etc

* Operationalizing Crisis Communications

+ Crisis Communications Team – various models

+ Media Response Team – onsite and offsite

+ Tapping external agencies & suppliers

+ Crisis Communications War Room

+ Communications Grab Bag

* Crisis Communications Handbook

+ Policies & Procedures

+ Organization – CMT and CCT

+ Logistics

+ Emergency Contact List & Media Directory

+ Holding Statement

+ Fact Sheet

+ Q&As

+ Communication Do’s & Don’t’s

+ Building Trust in Times of Peace: Local Stakeholder Dialogue

Section 1 – Case Study Analysis

* Presentations and viewing of case studies in the Philippines, Asia and the world

* Handling the Difficult Ones

* Tips and secrets on how to handle international media and investigative journalists

* Q&A about participants’ challenges in dealing with the media

Section 3 – Roll the Tape: The News Conference

* How to conduct a news conference including: preparing the “opening statement” and fielding questions from reporters

* Preparation of news conference opening statements by teams with “theme development”

* Presentation of news conference by workshop participants

Section 4 – “Surviving in an age of Instant News” – The Internet.

Studi Kasus / Praktek pemecahan masalah Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications

METODE pelatihan Crisis Management Culture in your organization online Zoom

Metode Training Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications dapat menggunakan fasilitas training zoom atau training online, dan bisa juga training offline atau training tatap muka.

INSTRUKTUR pelatihan Communications Management online Zoom

Instruktur yang mengajar pelatihan Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications ini adalah instruktur yang berkompeten di bidang Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications baik dari kalangan akademisi maupun praktisi.

PESERTA

Peserta yang dapat mengikuti training Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications ini adalah staff sdm atau karyawan yang ingin mendalami bidang Richard Brundage Seminar – Center for Advanced Media – Crisis Management & Communications .

Karena kompleksnya pelatihan ini, maka dibutuhkan pendalaman yang lebih komprehensif melalui sebuah training. Dan menjadi sebuah kebutuhan akan training provider yang berpengalaman di bidangnya agar tidak membuat peserta menjadi cepat bosan dan jenuh dalam mendalami bidang teknik ini.

LOKASI PELATIHAN
  1. YOGYAKARTA  – Hotel Dafam Malioboro
  2. JAKARTA – Hotel Amaris Tendean
  3. BANDUNG – Hotel Verona Palace Bandung
  4. BALI –  Hotel Eden Kuta
  5. LOMBOK  NTB– Lombok Plaza Hotel
  6. ONLINE TRAINING via ZOOM
  7. IN HOUSE TRAINING

*Waktu dan Tempat pelaksanaan pelatihan bisa kami sesuaikan dengan kebutuhan peserta.

Jadwal Pelatihan Jakarta Training 2023 :

Batch 1 : 03 – 04 Januari 2024 | 16 – 17 Januari 2024 || Batch 2 : 06 – 07 Februari 2024 | 20 – 21 Februari 2024

Batch 3 : 05 – 06 Maret 2024 | 19 – 20 Maret 2024 || Batch 4 : 03 – 04 April 2024 | 23 – 24 April 2024

Batch 3 : 26 – 28 Juni 2023

Batch 7 : 09 – 10 Juli 2024 | 23 – 24 Juli 2024 || Batch 8 : 06 – 07 Agustus 2024 | 20 – 21 Agustus 2024

Batch 9 : 04 – 05 September 2024 | 18 – 19 September 2024 || Batch 10 : 08 – 09 Oktober 2024 | 22 – 23 Oktober 2024

Batch 11 : 06 – 07 November 2024 | 26 – 27 November 2024 || Batch 12 : 04 – 05 Desember 2024 | 18 – 19 Desember 2024

CatatanJadwal tersebut dapat disesuaikan dengan kebutuhan calon peserta.

Investasi Pelatihan Jakarta Training

  1. Investasi pelatihan selama tiga hari tersebut menyesuaikan dengan jumlah peserta (on call). *Please feel free to contact us.
  2. Apabila perusahaan membutuhkan paket in house training, anggaran investasi pelatihan dapat menyesuaikan dengan anggaran perusahaan.
Fasilitas Pelatihan di Jakarta Training

1. Hotel

2. Module / Handout

3. FREE Flashdisk

4. Sertifikat

5. FREE Bag or bagpackers (Tas Training)

6. Training Kit (Dokumentasi photo, Blocknote, ATK, etc)

7. 2xCoffe Break & 1 Lunch, Dinner

8. FREE Souvenir Exclusive

9. Training room full AC and Multimedia

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